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Consulting vs. Franchising

When opening up a juice & smoothie bar you have 3 options. The first option is to open your juice bar on your own without any help. This is crazy. The proper information, training, support, and connections can save you hundreds of hours and thousands of dollars and will help you be more profitable. For example, if you do not design the equipment flow correctly, you will be less efficient in the kitchen area. If you are not efficient, you will be giving slow service or you will need to hire more staff to prepare the products quickly. Giving slow service in a quick serve concept is a sure way to fail, and adding more staff will drain the business with increased labor costs. If you are going to open a juice bar, explore the other options below.

The second option is to purchase a franchise. Typically, a franchise is a company that has been successful in their market and offers the rights to open a store using their name. A strong franchise will provide you with a menu, rights to use the logo, recipes, manuals, training, and support. A franchise is an excellent choice for people that see a concept, love everything about it, and think the concept will work in their market or location.

The third option is to use a consulting company such as J&SBC. Our typical client is someone that sees a juice & smoothie bar and thinks it would be a good fit for the local market. They are people that have their own ideas and want to take on the challenge of opening up their own store. Our clients want to have the flexibility to see something they like and adjust it to for their own ideas. Here are some things to look at when making your decision.

Personality - Many people want to have a turnkey system given to them and want to be shown what to do every step of the way. If this suites your personality, you might want to look at a franchise. People that have a goal of owning their own company, setting up their own franchise, or want to design the business themselves, should consider J&SBC.

Your Goals - If you walk into a juice & smoothie bar and think that it is the perfect concept for your market, find out if the company is franchising and if they are set up in your market. If you feel you can open your own concept and simply need to be shown the specifics about a juice & smoothie bar, you should consider J&SBC.

Location - If you are located in an area where a franchise has a strong name, there may be value in the franchise name and it may be worth paying the monthly royalty. If you are in an area that does not have a juice bar franchise with powerful brand recognition, why would you pay a monthly royalty? J&SBC charges a one time consulting fee and can help you set up your brand…No Royalties.

Flexibility - If you want to add on Espresso, Soups, Salads, or Sandwiches or want the flexibility to change the menu, the look, and the feel of the store then you may want to consider a J&SBC fusion concept.

Cost - A typical franchise has a franchise fee of $10,000 - $25,000 per store and a monthly royalty of 5-8%. All J&SBC packages cost less than $10,000 and you will not pay a monthly royalty. J&SBC can provide all the contacts for equipment, design, and product distribution to keep your costs down and your profits up.

If you are looking for Low Cost, Flexibility, Strong Systems, Excellent Contacts, and Specific Juice Bar Specific Training without Royalties,
J&SBC is the company to help you open the store of your dreams.

Contact J&SBC today for a Free Consultation.

Please contact us for more information:
phone: 415.382.6535
fax: 415.382.6568
e-mail: info@juiceconsult.com

 

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